This strategy proposal addresses all stakeholders involved in the management of wildfire risk across Europe. Specifically, it aims to propose a range of innovations that may be applied for reducing the wildfire risk across multiple geographic and time scales by integrating stakeholders such as forest and land managers, civil protection organisations, local, regional and national authorities, fire management agencies, the private sector, financial institutions and the wider public. It explains how recent research findings, governance approaches, innovative measures, data sets, modelling techniques and technologies may facilitate the implementation of Integrated Wildfire Risk Management approaches across Europe and details the structural support that will be needed to realise its full potential. This document will be complemented by a policy brief, proposing policy action and next steps at the European scale, but also applicable at national, regional and specifically cross-border levels, to promote a seamless management of wildfire risk across Europe.