Andrzej Majerski’s farm is an organic family farm in Southern Poland (Małopolska region, Łącko district) of 24 ha which includes 10 ha of arable land (mowing-grazing usage), 1 ha of old orchards, 1.5 of new orchards and 12 ha of forest. The conversion of the farm to an organic system started in 2005 to provide value-added food products and improve farm income at the same time. The farmer is interested in protecting local varieties of apple trees to prevent their disappearance and maintain local cultural identity, but strengthening the competitive position of the agricultural enterprise is also a key priority in the region, where most of the land belongs to smallholders.