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Consumers' Perceptions of Organic Foods in Bangladesh: Challenges and Opportunities

Authors: Md Mizanur Rahman;

Consumers' Perceptions of Organic Foods in Bangladesh: Challenges and Opportunities

Abstract

This study aims at exploring the consumers' perceptions of organic foods. Additionally, this paper attempts to explore the existing problems to promote organic production. The significant issues include lack of awareness about organic technology and consumers’ trust in products and marketing systems. It is revealed that multi-factors influenced the choices of purchasing organic food. Educational qualification had a positive relationship with health and environmental awareness. However, there is a great potential to produce organic foods, particularly in a hilly region, and collect wild honey as organic foods from Sundarbans in Bangladesh. The cheaper wage is an opportunity for Bangladesh to intensify organic food production, generating decent jobs concomitantly. Lack of awareness, ecological consciousness, consumers' trust, certification, quality control mechanism, modern technologies, information literacy, storage capacity, and crop insurance were identified as the hindrances of flourishing the organic markets. In addition, the agricultural market chain is fragile, which is full of several intermediary groups. Furthermore, the availability of cheaper labor forces is a significant advantage of producing organic products that need intensive care.

Keywords

Awareness level, public policy and marketing, organic products, Organic Products, market chain, awareness level, education, intermediaries, public policy, intermediaries, market chain, Farming Systems Research, Education Forward, Farm Management, Rural Management and Agribusiness

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
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