Global paradigms "cover all types of activity and underlie the shift from the deterministic stochastic and to the third synergetic paradigm." The paradigm can be described using three keywords: self-organization, open systems, non-linearity. This work uses the data tabulation method and the graphical presentation of the results. The philosophy of postmodernism is a motor speech between a person and his reality. The value of education is not to memorize facts, to encourage the brain to think. In other words, postmodernism is "a new model of thinking that refuses to embrace traditionalism without reflection and reappraisal." In postmodernism, all similar, different and non-traditional data and knowledge coexist. Thus, if in modernism educational services are important, if they are useful, then in postmodernism the usefulness of a product or service is determined by the emotions of the person for whom the product was created. From this point of view, the educational product and service should be memorable.