Normally a discipline either inherits its title from its subject matter, witness for ex ample Egyptology, Classical Archaeology, or more vaguely Prehistoric Archaeology, or it inherits it from its basic approach to its subject matter. In the latter category would fall such neologisms as "new archaeology'' and "processual archaeology". Since there is no evidence of anything particularly new about the basic approaches used in our discipline from either an anthropological or historical point of view, it is obvious that our field must follow the normal pattern and be named after its subject matter.