This contribution uses finite‐element analysis to simulate microstructural failure processes and the tensile strength of snow. The 3‐D structure of snow was imaged by microtomography. Modeling procedures used the elastic properties of ice with bond fracture assumptions as inputs. The microstructure experiences combined tensile and compressive stresses in response to macroscopic tensile stress. The simulated nonlocalized failure of ice lattice bonds before or after reaching peak stress creates a pseudo‐plastic yield curve. This explains the occurrence of acoustic events observed in advance of global failure. The measured and simulated average tensile strengths differed by 35%, a typical range for strength measurements in snow given its low Weibull modulus. The simulation successfully explains damage, fracture nucleation, and strength according to the geometry of the microstructure of snow and the mechanical properties of ice. This novel method can be applied to more complex snow structures including the weak layers that cause avalanches.