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Article . 2023
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Article . 2023
License: CC BY
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REKLAMA MATNLARINING LINGVOMADANIY JIHATLARI

descriptionPublicationkeyboard_double_arrow_right Article 05 May 2023 Uzbek Publisher:Zenodo
Authors: Nuraliyev Jasur;

doi: 10.5281/zenodo.7902152 , 10.5281/zenodo.7902153

REKLAMA MATNLARINING LINGVOMADANIY JIHATLARI

Abstract

Maqolada reklama matnlarining o‘ziga xos xususiyatlari, ularda uchraydigan lingvomadaniy til birlarining tarjima qilish usullari tahlil qilingan. Reklama mahsulatning jahon bozoriga chiqish uchun mo‘ljallangan bo‘lsa, unda milliy o‘ziga xoslik xususiyatlarining minimallashtirilishi lozimligi taklif qilingan.

Keywords

reklama, lingvomadaniy jihat, madaniyat, milliylik, konsept, freym, konseptual asos, pragmatik moslashuv, kognitiv aspekt.

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
views
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