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IMPACT OF E-COMMERCE PLATFORMS TOWARDS SURVIVAL & SUSTAINABILITY OF BUSINESS

descriptionPublicationkeyboard_double_arrow_right Article 26 Feb 2023 English Publisher:Zenodo
Authors: Alok Hardikar;

doi: 10.5281/zenodo.7653391 , 10.5281/zenodo.7653392

IMPACT OF E-COMMERCE PLATFORMS TOWARDS SURVIVAL & SUSTAINABILITY OF BUSINESS

Abstract

The emergence of electronic commerce changed previous business models, though IT revolution is not a new thing in today’s generation still development of artificial intelligence & Advancement in IT technology opens new market opportunities in the field of electronic commerce. Consumer preference & prospective changes with these new opportunities. In the field of ecommerce this study is an attempt to find out consumers preferences towards ecommerce platforms & survival & sustainability of this business opportunity.

Keywords

E - Commerce, Consumer Preference, Sustainability

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
views
OpenAIRE UsageCountsViews provided by UsageCounts
downloads
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0
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13
8
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