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Investigating Music Track Liking in the Halo of Album Covers

Authors: Oleg Lesota; Anna Hausberger; Ivanna Pshenychna; Oleksandr Shvydanenko; Olha Yehorova; Markus Schedl;

Investigating Music Track Liking in the Halo of Album Covers

Abstract

Research on music retrieval and recommendation often neglects the fact that a user's response to a music track depends on contextual factors, such as the composition of the results list, the design of the user interface or the additional media displayed. However, a body of psychological research suggests that human perception and decision making can be strongly influenced by contextual factors. In particular, an initial positive aesthetic impression of a product may influence a buyer's perception of its features unrelated to appearance, such as utility or reliability, which is a manifestation of a cognitive bias called the halo effect. The work at hand investigates whether an album cover shown to the listener during playback can create a halo effect, influencing the listener's liking of the track. We approach this question by means of a two-stage user study. In the first stage, participants individually rated a series of album covers and music snippets. In the second stage, they were presented with music tracks and album covers (from those they indicated as unfamiliar to them at the first stage) arranged in pairs, such that their least liked tracks were shown with their most liked album covers and vice versa. The results show that displaying an appealing album cover while playing a music track results in a higher rating of the track.

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
Green