{"references": ["1.\tAaby, N. E., & Slater, S. F. (1989). Management influences on export performance: a review of the empirical literature 1978-1988. International marketing review, 6(4). 2.\tKoh, A. C. (1991). Relationships among organisational characteristics, marketing strategy and export performance. International marketing review, 8(3). 3.\tAaby, N. E., & Slater, S. F. (1989). Management influences on export performance: a review of the empirical literature 1978-1988. International marketing review, 6(4). 4.\tKoh, A. C. (1991). Relationships among organisational characteristics, marketing strategy and export performance. International marketing review, 8(3). 5.\tMorgan, N. A., Kaleka, A., & Katsikeas, C. S. (2004). Antecedents of export venture performance: A theoretical model and empirical assessment. Journal of marketing, 68(1), 90-108."]}

It is the agricultural sector that feeds country's trade. Agricultural products like tea, sugar, rice, tobacco, spices etc. constitute the main items of exports of India. If the development process of agriculture is smooth, export increases and imports are reduced considerably. The study clearly shows that export of fresh vegetables and fresh fruits are seeing an upfront growth. Still the exports can be increased if the governments supports by providing more incentives to the exporters. The study has thrown a light on agriculture industry and has induced the researcher to take up business associated with agri exports. We could also note that Government is supporting the agri industry and the role of APEDA in promoting exports is very vast.