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Estudo e otimização do processo de outsourcing numa empresa multinacional

Authors: Gomes, Susana Raquel Rebelo;

Estudo e otimização do processo de outsourcing numa empresa multinacional

Abstract

Dada a crescente ênfase na construção e gestão do relacionamento comprador-fornecedor como base de vantagem competitiva sustentável, exige-se uma investigação sistemática das condições deste relacionamento. Nomeadamente, ao nível dos processos de subcontratação ou outsourcing. Porém, as empresas ainda não reconhecem a importância de um estudo e de um conhecimento mais cuidado dos processos de subcontratação ou outsourcing o qual tem custos inerentes implícitos e explícitos. Neste projeto de investigação procurou-se estudar e compreender esta questão considerando a perspetiva das compras, da gestão da cadeia de abastecimento e a teoria dos custos de transação, onde são abordados e identificados estes custos que são, muitas vezes, impercetíveis ou que recebem reduzida importância por parte das organizações que recorrem ao outsourcing. A teoria dos custos de transação surgiu como uma teoria dominante na análise da relação contratual entre empresas. Esta perspetiva reconhece que nos processos de troca são gerados atritos que, por sua vez, geram custos de transação. O objetivo é minimizar tais custos, quer seja realizando atividades dentro da empresa ou adquirindo-as no mercado, o que dependerá dos custos gerados nas diferentes situações ou alternativas. Neste trabalho estudaram-se os custos de transação associados aos processos de outsourcing na empresa Bosch Car Multimedia, tendo-se verificado a aplicabilidade dos conceitos apresentados na literatura. Foram estudados quatro casos base, representativos das diferentes situações de outsourcing, e elaborada uma análise dos fatores chave que os distinguem; tendo-se constatado que a capacidade de produção da empresa está proporcionalmente relacionada com os custos associados ao processo de outsourcing. A decisão das organizações de realizar as suas atividades interna ou externamente, deve ser analisada não apenas do ponto de vista dos custos, mas também considerando a qualidade do serviço e o nível de risco associados a cada situação.

Given the growing emphasis on building and managing the buyer-supplier relationship as a basis for sustainable competitive advantage, a systematic investigation of the conditions of this relationship is required. In particular, at the level of subcontracting or outsourcing processes. However, companies still do not recognize the importance of a more careful study and knowledge of subcontracting or outsourcing processes, which has implicit and explicit inherent costs. This research project sought to study and understand this issue considering the perspective of purchasing, supply chain management and the theory of transaction costs, where these costs that are often imperceptible or that receive reduced are addressed and identified outsourcing organizations. Transaction cost theory has emerged as a dominant theory in the analysis of contractual relationships between companies. This perspective recognizes that in exchange processes friction is generated, which in turn generates transaction costs. The goal is to minimize such costs, whether performing activities within the company or acquiring them in the market, which will depend on the costs generated in different situations or alternatives. In this work we studied the transaction costs associated with the outsourcing processes at Bosch Car Multimedia, and verified the applicability of the concepts presented in the literature. Four base cases were studied, representative of the different outsourcing situations, and an analysis of the key factors that distinguished them was performed; It has been found that the company's capacity is proportionally related to the costs associated with the outsourcing process. The decision of organizations to carry out their activities internally or externally must be analyzed from not only the cost point of view, but also considering the quality of service and the level of risk associated with each situation.

Country
Portugal
Related Organizations
Keywords

Procurement, Transaction cost theory, Teoria dos custos de transação, Engenharia e Tecnologia, Gestão da cadeia de abastecimento, Supply chain management, Outsourcing, Compras

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
Green