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Marmara University Open Access System
Master thesis . 2017
Data sources: Marmara University Open Access System
Claim

Dijital pazarlama açısından anlık pazarlama

descriptionPublicationkeyboard_double_arrow_right Master thesis 01 Jan 2017 Turkey Turkish

handle: 11424/202242

Dijital pazarlama açısından anlık pazarlama

Abstract

Anlık pazarlama veya gerçek zamanlı pazarlama günümüzde birçok markanındijital iletişim stratejilerinde önemli bir pazarlama metodu olarak karşımızaçıkmaktadır.

Moment marketing or real-time marketing is an important way for manycompanies to reach the customers and to create a successful communicationstrategy.

Country
Turkey
Related Organizations
Keywords

Sosyal Ağlar Moment Marketing, Gerçek ZamanlıPazarlama, Sosyal medya, Sosyal yönler, Anlık Pazarlama, Ekonomik yönler, Pazarlama, Teknolojik yenilikler, Real TimeMarketing, Social Network, Social Media

  • BIP!
    Impact byBIP!
    selected citations
    These citations are derived from selected sources.
    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    		 0
    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    		 Average
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    		 Average
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    		 Average
Powered by OpenAIRE graph
Found an issue? Give us feedback
selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average