The present work is aimed at investigating the perception of the variety spoken in Arezzo in terms of overt opinions and covert attitudes, as well as at proving that such variety enjoys covert prestige among youngsters in Arezzo. Accordingly, the research method employed includes both direct questions and the verbal guise test, carried out comparing a voice from Arezzo and a voice from Florence. Results show that the variety of Arezzo is judged more positively than that of Florence for the traits concerning the so-called ‘solidarity dimension’, and more negatively for those related to the socio-economic condition.