
handle: 10198/35839
This research sought to understand the adoption of Wearable devices, analyzing aspects such as demographic profiles, experiences with technology and personal perceptions. An adaptation of the UTAUT2 model was made, obtaining responses from university students and frequent internet users through a survey using the Likert scale questions was administered to 96 participants. Based on the analysis, there was a tendency for higher acceptance among younger people, those with higher levels of education and greater technological proficiency among men and more qualified individuals. The Smartwatch stood out among the devices, followed by the Fitness Bracelet and the Smart Ring. A variation in social influence was observed according to the type of apparatus. Unexpectedly, social influence has not proven to be as crucial in the acceptance of wearable devices as initially thought. The results show a trend towards the adoption of these devices, while also warning of challenges linked to the perceived value and price of products.
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