The study follows the process of setting up the first newly established Bulgarian public school in the 21st century and the development of an innovative educational model that addresses the challenges of personal development in the context of digital transformation and the professions of the future. The design of educational solutions takes into account the current trends in soft skills and an integrated set of knowledge aimed at identifying and solving problems in the micro-(individual) and macro (global) context of the person and community in a period of dynamic digitization and robotization of personal and social parameters and their consolidation into business intelligent systems. In solving the above-mentioned challenges we apply the PERMA model of positive psychology and present the ways in which it is realized in: Organizational structure of the school; Building the relationship between stakeholders; Integrated approach to presenting learning content; The set of hardware and software solutions that ensure the implementation of the above two indicators and position the valuebased approach in the context of the digital society, expanding the parameters of personal development of professionals, students and their parents into the realms of virtual existence, adding new parameters to the established interpersonal practices and poses new challenges for the administration, training and mental (cognitive and emotional) growth of the context of augmented reality.