The delivery of consumer energy requirements is a key focus of the Smart Systems and Heat Programme.The Consumer Response and Behavior Project will identify consumer requirements and predict consumer response to Smart Energy System proposals, providing a consumer focus for the other Work Areas. This project involved thousands of respondents providing insight into consumer requirements for heat and energy services, both now and in the future. Particular focus was given to identifying the behaviour that leads people to consume energy - in particular heat and hot water. This £3m project was led by PRP Architects, experts in the built environment. It involved a consortium of academia and industry - UCL Energy Institute,Frontier Economics, the Technology Partnership, the Peabody Trust, National Centre for Social Research and Hitachi EuropeThis presentation was an interim outputs which set out the approach taken, and proposed the segmentation to be used in the pilot study. This provisional segmentation was reviewed and refined through the project, and a final segmentation report was produced in 2013.. It covers:What segmentation isApproaches to segmentation (using an existing segmentation, creating a new one, or a hybrid of the two)Attributes as drivers and moderatorsThe provisional segmentationWhat the segments will be used forLimitations etcConclusionsA segmentation has been proposed that meets project needsThe segmentation can evolve based on data from field researchThe segmentation encompasses the majority of the current and future UK populationThis report was prepared for the ETI by the consortium that delivered the project in 2013 and whose contents may be out of date and may not represent current thinking.