Languages can be viewed as metaphorical due to their linguistic and cultural background. The connection between the image and abstract meaning can be understood in cognitive terms using a particular concept of metaphor. The notion “metaphor” can be applied to any linguistic unit used in an indirect sense. In contrast to previous theories of metaphor, conceptual metaphor theory proposes that metaphor is not just a language unit but a fundamental part of human thought. The aim of this paper is to bring forward different aspects of theoretical studies on this important issue and show how new realities in politics automatically cause metaphorization of language.