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Global Business Languages
Article . 2020 . Peer-reviewed
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Global Business Languages
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Global Business Languages
Article . 2020
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Language for a specific purpose: Business Russian

Authors: Czeczulin, Annalisa; Greydak, Caroline;

Language for a specific purpose: Business Russian

Abstract

This essay examines methods for integrating Business Russian into the classroom for the specific purpose of real-world research application. Included are both the Language for Specific Purposes (LSP) methodology used within the classroom (Crouse, 2013) to engage in this type of research in Russian, as well as the results of student-centered inquiry (McCarthy, 2015). The practical results of the research are then presented in a brief history of why five select companies came to conduct business in Russia and the results of inquiries to these companies as a specific study with repercussions for the pedagogy. A list of best practices for conducting business in Russia, gained from the branches of the US companies that continue to successfully operate in Russia despite sanctions, expulsions, and diplomatic difficulties follows. The conclusions drawn from the teaching of language for a specific purpose and its practical results demonstrate the need for such high-impact (community-based learning, oral history interviews, and integrated study abroad) practices in education today.

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Keywords

Language. Linguistic theory. Comparative grammar, P101-410, HF5001-6182, Business

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
gold