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Medijske Studije
Article . 2024 . Peer-reviewed
Data sources: Crossref
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Meming up the Scandals: Internet Memes as Amplifiers of Scandals

Memeifikacija skandala: internetski memeovi kao pojačivači skandala
Authors: Domagoj Bebić; Antea Boko; Daniela Dolinar;

Meming up the Scandals: Internet Memes as Amplifiers of Scandals

Abstract

This research investigates the amplifying role of memes in political scandals. This study, therefore, begins with the hypothesis that political scandals originating from mainstream media extend to social networks through memes. Consequently, the duration and impact of a specific scandal are extended as it circulates within these online platforms. The case study examines three Croatian news portals – Večernji.hr, Index.hr, and Slobodnadalmacija.hr – and analyzes memes published on the Megatroll Split Facebook page in June 2022. Findings indicate that despite a smaller number of memes generated within a two-day timeframe, the Megatroll Split Facebook page received more user engagement than Večernji. hr, which published sixteen articles over eight days. This research confirms the significant role of memes in political scandals and underscores the need for further exploration in this area.

Country
Croatia
Related Organizations
Keywords

politički skandali, social media, political memes, politički memeovi, politička komunikacija, Scandalization, društveni mediji, political communication, political scandals, Skandalizacija

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    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    Average
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    Average
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    Average
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
1
Average
Average
Average
Published in a Diamond OA journal