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Продвижение дистанционного обучения в ÑƒÑÐ»Ð¾Ð²Ð¸ÑÑ Ð¿Ð°Ð½Ð´ÐµÐ¼Ð¸Ð¸

выпускная квалификационная работа магистра

Продвижение дистанционного обучения в ÑƒÑÐ»Ð¾Ð²Ð¸ÑÑ Ð¿Ð°Ð½Ð´ÐµÐ¼Ð¸Ð¸

Abstract

Данная выпускная квалификационная работа посвящена разработке рекомендаций по продвижению дистанционного обучения в условиях пандемии на примере курса, разработанного компанией «PLOW». В работе был произведен обширный анализ теоретического материала на тему дистанционного обучения, а также деятельность компании «PLOW», специализирующегося на разработке курсов в рамках дистанционного обучения. На основании исследовательской части сконструирован дистанционно-образовательный курс для компании барбершопов «Х» и разработаны рекомендации для продвижения с учётом эпидемиологической обстановки из-за вируса COVID-19 (пандемии). Значимость работы в обобщении методологических подходов российского и зарубежного опыта к вопросу реализации дистанционного обучения. Предложенные рекомендации были переданы на рассмотрение руководству компании «PLOW».

This final qualifying work is devoted to the development of recommendations for the promotion of distance learning in the context of a pandemic, using the example of a course developed by PLOW. The paper provides an extensive analysis of the theoretical material on the topic of distance learning, as well as the activities of the company «PLOW», which specializes in the development of courses within the framework of distance learning. Based on the research part, a remote educational course was designed for the barbershop company «X» and recommendations were developed for promotion, taking into account the epidemiological situation due to the COVID-19 virus (pandemic).The significance of the work in the generalization of methodological approaches of Russian and foreign experience to the implementation of distance learning. The proposed recommendations were submitted to the management of PLOW for consideration.

Keywords

пандемия covid-19, образование, дистанционное обучение, рекомендации по продвижению, реклама и PR, продвижение дистанционного курса

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citations
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
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