The transverse flux permanent magnet motor attracts wide attention in the field of low-speed direct-drive wind power due to its high torque density, good low-speed performance and other advantages. Aiming at the problem of high leakage coefficient of permanent magnet in the attached transverse flux permanent magnet wind power generator, a radially-magnetized transverse flux permanent magnet generator (RM-TFPMG) is proposed in this paper. Details of the structure and principle of the proposed machine are introduced firstly, and then the main parameters of the RM-TFPMG are calculated by the magnetic circuit method. Finally, the three-dimensional finite element analysis of the radial load flux transverse flux permanent magnet generator is carried out by ANSYS Maxwell software, and the parameters of machine and Back Electromotive Force (EMF) are obtained under the condition of no-load, and the rationality of the designed motor is verified.