A well-known novelist recently made the cogent statement that nothing that happens is important except as it happens to some person. Just as there is no sound without an ear to hear it, so there is no behaviour without some person to observe or experience it. We may elaborate this thought into the dogmatic statement that no behaviour is important except in terms of its social value. While this is not strictly true of those intimate experiences which take place within the self as a unique organism, nevertheless even such intimate personal behaviour is irrelevant to everyone else except in terms of its social impact.