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image/svg+xml Jakob Voss, based on art designer at PLoS, modified by Wikipedia users Nina and Beao Closed Access logo, derived from PLoS Open Access logo. This version with transparent background. http://commons.wikimedia.org/wiki/File:Closed_Access_logo_transparent.svg Jakob Voss, based on art designer at PLoS, modified by Wikipedia users Nina and Beao Retail and Distribut...arrow_drop_down
image/svg+xml Jakob Voss, based on art designer at PLoS, modified by Wikipedia users Nina and Beao Closed Access logo, derived from PLoS Open Access logo. This version with transparent background. http://commons.wikimedia.org/wiki/File:Closed_Access_logo_transparent.svg Jakob Voss, based on art designer at PLoS, modified by Wikipedia users Nina and Beao
Retail and Distribution Management
Article . 1987 . Peer-reviewed
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A “strategic” alliance

Nixdorf and Montgomery Ward
Authors: Peter Newman;

A “strategic” alliance

Abstract

In the early 1980s Montgomery Ward, one of the most renowned names in American retailing, was showing large losses. Its historic emphasis on mail order had long since failed and its merchandising policy had become unfocussed. In 1985 they set about “revamping” the entire group. Mail order was abandoned, and instead of a disorganised range of merchandise they sharpened the mix into clearly defined product groups — big ticket lines, garden furniture, children's wear all featured. In order to develop this strategy they needed, above all, rapid and comprehensive management information so as to get the inventory under control. The solution? An EPoS system supplied — not by one of the American giant suppliers on the doorstep — but by a leading European company, Nixdorf. Peter Newman went to Chicago to assess the nature of Montgomery Ward's radical change.

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
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