We study closed smooth convex plane curves $��$ enjoying the following property: a pair of points $x,y$ can traverse $��$ so that the distances between $x$ and $y$ along the curve and in the ambient plane do not change; such curves are called {\it bicycle curves}. Motivation for this study comes from the problem how to determine the direction of the bicycle motion by the tire tracks of the bicycle wheels; bicycle curves arise in the (rare) situation when one cannot determine which way the bicycle went. We discuss existence and non-existence of bicycle curves, other than circles, in particular,obtain restrictions on bicycle curves in terms of the ratio of the length of the arc $xy$ to the perimeter length of $��$, the number and location of their vertices, etc. We also study polygonal analogs of bicycle curves, convex equilateral $n$-gons $P$ whose $k$-diagonals all have equal lengths. For some values of $n$ and $k$ we prove the rigidity result that $P$ is a regular polygon, and for some construct flexible bicycle polygons.