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Концепция формирования профессиональных ценностей у PR-специалистов в ходе образовательного процесса в вузе

Концепция формирования профессиональных ценностей у PR-специалистов в ходе образовательного процесса в вузе

Abstract

The article describes a system of professional values typical of a PR specialist and classifies them in accordance with the activity structure concept and the ethic and competence requirements posed to the profession. Further on the author formulates the pedagogical principles of professional values system formation as a part of PR students" education.

В статье определяются профессиональные ценности PR-специалнста, обосновывается (на основе идеи о структуре деятельности и предъявляемых к ней профессионально-этических требований) их классификация, излагается педагогическая система формирования профессиональных ценностей у студентов, обучающихся но данной специальности.

Keywords

профессиональные ценности, формирование профессиональных ценностей, pr-специалист

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
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Average
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