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DIAGNOSTICS OF EXTERNAL ENVIRONMENT EFFECTS UPON ENTERPRISE COMPETITIVE POSITIONS IN THE CONTEXT OF ITS ECONOMIC SECURITY

Authors: Olena V. Arefieva; Iryna M. Miahkykh; Mariana S. Shkoda;

DIAGNOSTICS OF EXTERNAL ENVIRONMENT EFFECTS UPON ENTERPRISE COMPETITIVE POSITIONS IN THE CONTEXT OF ITS ECONOMIC SECURITY

Abstract

The article reveals the nature of a competitive enterprise, identifies the external environment factors affect the enterprise competitive position and provides insights on the enterprise economic security concept. In thus study, the essence of the enterprise economic security category is viewed as a specifically built system of preventive measures aimed at conducting targeted permanent activities to ensure sustainable efficient enterprise performance through effective management of negative impact factors that affect hider its successful operation. The paper provides the analysis of a range of external factors that can damage the enterprise economy along with suggesting the structuring of external factors of competitiveness with regard to each stage of the enterprise business plan implementation. The functional objectives of the enterprise economic security and specifics of shaping the economic security diagnostics system are discussed. The study also offers the review on the methods used to diagnose the environment effects on the enterprise competitive position in the context of its economic security. It is argued that the most significant indicators estimated by a number of selected criteria (structural elements) of a business competitive position within the system for enterprise economic security diagnostics are the following: the level of security by the financial component, the level of security by personnel component, the level of security by innovation and technology component, the level of security by political and legal component, the level of security by analytical information component and the level of security by economic component. The paper also suggests the methods and tools for business economic security diagnostics and explores the key objectives of the enterprise economic security management system.

Keywords

330, бизнес, functional components, enterprise, система диагностики, функциональные составляющие, бізнес, 650, внутренняя среда, internal environment, система діагностики, функціональні складові, зовнішнє середовище, external environment, business entity, эффективность управленческих решений, ефективність управлінських рішень, enterprise competitiveness, суб’єкт господарювання, внутрішнє середовище, экономическая безопасность, внешняя среда, метод, конкурентоспособность предприятия, factors, факторы, економічна безпека, effectiveness of management decisions, diagnostics system, конкурентоспроможність підприємства, economic security, method, чинники

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    selected citations
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    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    3
    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    Average
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    Top 10%
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    Average
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
3
Average
Top 10%
Average
bronze