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Tasarım Eğitimi Kapsamında Monogram Logo Tasarımı

Authors: KUKUOĞLU, Oya Cansu DEMİRKALE;

Tasarım Eğitimi Kapsamında Monogram Logo Tasarımı

Abstract

Günümüzde, iletişim ve tasarım ile oluşturulan tipografiler hayatımızın ayrılmaz bir parçası haline gelmiştir. Harfleri tasarlama ve yeni biçimler verme tasarımın hem görsel hem anlamsal değere ulaşmasını sağlamaktadır. Bu doğrultuda, harflerin temel biçimini alıp özgün ve sanatsal bir temsil yaratarak onu çarpıtmayı, stilize etmeyi veya dönüştürmeyi içermektedir. Bu araştırmada, monogram logo tasarımının tipografik soyutlama yöntemleriyle nasıl oluşturulduğunun ortaya konulması amaçlanmıştır. Bu yöntemin monogram logo tasarımı oluşturmadaki etkilerini uygulamalı olarak görebilmek amacıyla İletişim Tasarımı ve Yönetimi Bölümü’nde İletişim Tasarımı ve Yönetimine Giriş 2 dersini alan öğrenciler ile bir proje gerçekleştirilmiştir. Yapılan projede öğrenci isimlerinin baş harflerinden yola çıkarak harfler soyutlanmış ve tasarlanan biçimlerle birlikte monoram logo tasarımını oluşturma süreçleri incelenmiştir. Bu çalışma, öğrencilerin tipografik soyutlamalar konusundaki eğilimlerinin ve oluşturulan monogram logo tasarımlarının bilinçli bir şekilde yapılması açısından önemli görülmektedir. Çalışmanın sonunda; öğrencilerin somut tipografiden soyut tipografiye yönelik bir yaklaşımla monogram logo tasarımının nasıl ön plana çıktığı görülmüştür.

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Keywords

Tasarım Eğitimi, Soyutlama, Logo Tasarımı, Tipografi, Grafik Tasarım

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selected citations
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This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
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