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Attitude towards Private Labels - An Analytical Study of Consumer Sensory Evaluation of Packaged Food in NCR, India

descriptionPublicationkeyboard_double_arrow_right Article 30 Aug 2023 English Publisher:Zenodo
Authors: Tyagi, Arun Kumar; Dixit, Sushil Kumar;

doi: 10.5281/zenodo.8301083 , 10.5281/zenodo.8301084

Attitude towards Private Labels - An Analytical Study of Consumer Sensory Evaluation of Packaged Food in NCR, India

Abstract

{"references": ["Tyagi, A. K., & Dixit, S. K. (2010). Attitude towards Private Labels - An Analytical Study of Consumer Sensory Evaluation of Packaged Food in NCR, India. The Horizon, 1(2), 186-196."]}

Attitude towards Private Labels - An Analytical Study of Consumer Sensory Evaluation of Packaged Food in NCR, India

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Keywords

Private Label, Store Brand, India

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popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
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influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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impulse
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