Abstract: Thixotropic Marketing is a company that is currently experiencing a high rate of stockouts. It is known that this problem has been unaddressed for the past years. The purpose of this study is to improve Thixotropic Marketing's inventory management in Trece Martires, Cavite, by lowering the stockout frequency rate through implementing certain measures. Inventory management is a critical component of a business that, when done correctly, can improve a company's performance. Thixotropic Marketing is a construction and retail company with a significantly inadequate manual inventory system, which is a problem. Since the researchers were required to compare prior data to data acquired after measures under the methodology were applied, conducted, observed, evaluated, and calculated, the descriptive comparative approach was chosen as a design. This research emphasizes the differences in stockout frequency following the implementation and monitoring of safety stock, an unprecedented measure in this company. Sales and project consumption records and data were gathered, evaluated, analyzed, and compared to the results after the recommended measure was applied. The findings revealed a considerable decline in the rate of stockouts. These results suggest that the stockouts frequency rate significantly decreases and it appears that safety stock fulfilled the demands. On this basis, the concept of safety stocking should be implemented in the company appropriately and hereinafter. Keywords: Stockout Frequency, Inventory Management, Thixotropic Marketing, Descriptive Comparative, and Safety Stock. Title: INVENTORY OPTIMIZATION OF A CONSTRUCTION AND SERVICES COMPANY – THIXOTROPIC MARKETING Author: Janlex D. Serrano, Jean Chadler B. Gerona, Ron Gabriel R. Capagcuan, John Paolo Severino International Journal of Management and Commerce Innovations ISSN 2348-7585 (Online) Vol. 11, Issue 1, April 2023 - September 2023 Page No: 320-324 Research Publish Journals Website: www.researchpublish.com Published Date: 12-July-2023 DOI: https://doi.org/10.5281/zenodo.8138512 Paper Download Link (Source) https://www.researchpublish.com/papers/inventory-optimization-of-a-construction-and-services-company--thixotropic-marketing

International Journal of Management and Commerce Innovations , ISSN 2348-7585 (Online), Research Publish Journals, Website: www.researchpublish.com