As an emerging technology, Blockchain deals with organizations, people and technology. This particular case shows us that the potentials and impacts of Blockchain cannot be ignored, especially by addressing the issues of trust, sharing and privacy in the context of interconnected business processes. Discussions that started with supply chain management seem to have reached organizational management. While there are researchers who think that such anonymity will harm the organizational structure, there are also researchers who think the opposite. In this study, the relationship between the use of cryptocurrencies and strategic management, which is almost never discussed in the literature, will be examined. This research, which is the first study on this subject, will also reveal in general terms what kind of changes the use of cryptocurrencies should bring in strategic management.