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GASTRONOMİK LEZZETLERE YÖNELİK ÇEVRİMİÇİ TURİST DENEYİMLERİNİN İNCELENMESİ: SİNOP MANTISI ÖRNEĞİ

Authors: Bozkurt Özçelik, Handan;

GASTRONOMİK LEZZETLERE YÖNELİK ÇEVRİMİÇİ TURİST DENEYİMLERİNİN İNCELENMESİ: SİNOP MANTISI ÖRNEĞİ

Abstract

Bu araştırmanın amacı, Sinop'un yöresel lezzetlerinden biri olan Sinop Mantısı'na yönelik çevrimiçi turist deneyimlerini incelemektir. Coğrafi işaret tesciline sahip olan Sinop Mantısı’nın diğer mantılardan farkını ortaya koymak amacıyla üretim süreci hakkında bilgilere de yer verilmiştir. İçerik analiz yöntemi kullanılan bu araştırmada Sinop şehir merkezinde faaliyet gösteren ve TripAdvisor platformunda yer alan Sinop Mantısı restoranlarına yönelik çevrim içi turist deneyimleri incelenmiştir. İncelemenin ardından en fazla turist yorumu ve beğenisi alan üç restoran seçilmiştir. Bu restoranlara ait olumlu ve olumsuz yorumlar kelime bulutu tekniği ile iki farklı görsel tespit halinde sunulmuştur. Olumlu kelime bulutunda “doyurucu”, “lezzetli”, “büyük”, “cevizli”, “temiz”, “tavsiye ederim” kelimelerinin ön plana çıktığı görülmüştür. Elde edilen kelime yoğunluğu doğrultusunda olumlu yorumlar incelenen restoranların güçlü yönleri olarak sunulmuştur. Olumsuz kelime bulutunda ise özellikle “pahalı”, “değmez”, “74”, “TL” ifadelerinin ön planda olduğu gözlenmiştir. Elde edilen bu veriler doğrultusunda Sinop Mantısı restoranlarının zayıf yönleri ortaya konulmuş ve bu yönlerin iyileştirilmesi amacıyla önerilerde bulunulmuştur.

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Gastronomi turizmi Gastronomik lezzetler Sinop mantısı Trip Advisor

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This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
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influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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