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ZENODO
Book . 2022
License: CC BY
Data sources: Datacite
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ZENODO
Book . 2022
License: CC BY
Data sources: Datacite
image/svg+xml art designer at PLoS, modified by Wikipedia users Nina, Beao, JakobVoss, and AnonMoos Open Access logo, converted into svg, designed by PLoS. This version with transparent background. http://commons.wikimedia.org/wiki/File:Open_Access_logo_PLoS_white.svg art designer at PLoS, modified by Wikipedia users Nina, Beao, JakobVoss, and AnonMoos http://www.plos.org/
ZENODO
Book . 2022
License: CC BY
Data sources: ZENODO
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Market Basket Analysis: Teori dan Implementasi

descriptionPublicationkeyboard_double_arrow_right Book 08 Apr 2022 Indonesian Publisher:Zenodo
Authors: Wicaksono, Soetam Rizky;

doi: 10.5281/zenodo.7894361 , 10.5281/zenodo.7894362

Market Basket Analysis: Teori dan Implementasi

Abstract

Buku ini dirancang sebagai bahan ajar dan referensi yang komprehensif untuk para dosen, mahasiswa, dan peneliti yang tertarik pada Market Basket Analysis (MBA) dalam konteks manajemen pemasaran, riset pemasaran, dan Decision Support Systems (DSS). Melalui buku yang merupakan hasil penelitian ini, diharapkan para dosen dapat mengajar materi MBA dengan lebih mudah dan sistematis, sementara mahasiswa dan peneliti akan mendapatkan pemahaman yang mendalam tentang konsep dan teknik yang terkait.

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selected citations
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This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
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