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CSR means Corporate Social Responsibility which gives hands to needy people .They are playing very important role for various aspect of socity.In Bhiwandi block some NGO helps the school with the help of CSR. They are focusing on their quality education and industrial devlopment. The covid-19 - the infectious disease triggered by corona virus has been considered as global pandemic by the World Health Organization (WHO). This contagious disease tremendously disrupted the socio-economic circumstances of the whole world. Social distancing plays a pivotal role in order to mitigate the spread of this deadly infection. Observing the present crisis situation, corporate have emerged out as a knight in shining armor and have played a significant role in creating of social distancing as an aid to mitigate the spread of this deadly infection – covid-19 and has provided basic resources to underprivileged section to combat the tough situation . CSR is a “self-regulating business model” that implies the procedures of interaction by a company with its stakeholders and the general public at large, creating a scenario of being socially responsible. Like it is rightly said, ‘Money belongs to you, but resources belong to the society’. In view of the spread of COVID-19 and the decision of the Government of India to treat this as a notified disaster, was quick to clarify that spending of CSR funds for COVID- 19 shall be considered as an eligible CSR activity. Between the needed one and the provider the NGO’s are playing vital role. They have really emerged out as a real supporter. The present study describe the initiatives taken by various NGO’s in support with the corporate thus to provide a relief and aid to restructure the lives those who suffered the most during the pandemic situation. The data was collected through primary and secondary sources and the research is primarily descriptive in nature .The data has been collected mainly from the NGO’s operational in Bhiwandi Block, Thane District, of Maharashtra. The study has shown that during pandemic companies have supported the society in varied ways. With the help of local NGO’s the corporate have tried to provide the help to the deprived section and thus act as a warrior to fight against the odds of life aroused out of the present pandemic situation.
CSR activity, Covid – 19, Business models, NGO's
CSR activity, Covid – 19, Business models, NGO's
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