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{"references": ["Mitic, I.(2020).Small Business Failure Statistics to Know in 2020 \u2013 A Realistic Picture, Fortunly \u2013 Your Ultimate Source of Insights About Money. News, Reviews, and Market Analysis.", "Mu\u00f1oz, P., Kimmitt, J., Kibler, E., &Farny, S.(2019). Living on the slopes: entrepreneurial preparedness in a context under continuous threat. Entrepreneurship & Regional Development, 31(5-6), 413-434.", "Alves, J., Lok, T.C., Luo, Y.,& Hao, W.(2020). Crisis Management for Small Business during the COVID-19 Outbreak: Survival. Resilience and Renewal Strategies of Firms in Macau, Research Square", "Barbosa, E.(2016).Determinants of Small Business Survival: The Case of Very Small Enterprises of the Traditional Manufacturing Sectors in Brazil. 10.13140/RG.2.1.4012.6969", "Ifekwem, N.,&Adedamola, O.(2016).Survival Strategies and Sustainability of Small and Medium Enterprises in the Oshodi-Isolo Local Government Area of Lagos State. Acta Univ. Sapientiae, Economics, and Business", "Neumann, T.(2020).The impact of entrepreneurship on economic, social and environmental welfare and its determinants: a systematic review. Management Review Quarterly.https://doi.org/10.1007/s11301-020-00193-7", "Abdul, N., Al-Saffar, G., Obeidat, A.(2019).The effect of total quality management practices on employee performance: The moderating role of knowledge sharing.Marketing Letters. 10. 77-90. 10.5267/j.msl.2019.8.014."]}
The primary purpose of this study was to find out whether total quality management and innovation significantly predict the determinants of survival among MSMEs. It was tested at a 0.05 level of significance stating there is no significant relationship between total quality management and innovation on the determinants of survival of MSMEs. The findings revealed that total quality management and innovation of MSMEs were both high. The results show a significant relationship between total quality management and innovation on the determinants of survival among MSMEs. There is no domain in total quality management and innovation that significantly predict the determinants of survival among MSMEs. Furthermore, a significant influence on the determinants of survival was found in the domains of total quality management and innovation
Master in Business Administration, total quality management, determinants of survival, innovation
Master in Business Administration, total quality management, determinants of survival, innovation
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