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La théorie des couts de transaction et l'externalisation des activités logistiques : cas de l'industrie agro-alimentaite de souss massa

Authors: Jaad , Mustapha; Mansouri , Hana; Ennaji , Hind;

La théorie des couts de transaction et l'externalisation des activités logistiques : cas de l'industrie agro-alimentaite de souss massa

Abstract

Sous la pression d‘un environnement, de plus en plus caractérisé par de nombreux changements continus et qui doivent être pris en considération, les entreprises se doivent d’adopter une stratégie qui les aiderait à gagner en minimisation de coûts tout en excellant dans la réalisation de leur métier propre. Dans cet article, nous avons étudié le poids d’explication de la théorie de transactions des coûts ; qui est le principal cadre de référence utilisé pour expliquer la décision ; au sujet du choix du mode de gouvernance des prestations logistiques des entreprises. Et ce à travers les aspects qui font la base de cette théorie phare, à savoir les attributs de transactions constitués de la spécificité des actifs, l’incertitude et la fréquence, ensuite indépendamment de ces attributs le différentiel de coût total et les coûts de transition. Rajoutés au choix du mode de gouvernance ce sont les variables du modèle conceptuel que nous vérifions dans cette étude à travers les hypothèses que nous avons établies et au questionnaire que nous avons conceptualisé et diffuser auprès des entreprises des secteurs dominants de l’industrie agroalimentaire de la ville d’Agadir.

Keywords

mode de gouvernance, coûts, théorie de transaction des coûts, externalisation.

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popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
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This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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