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Benchmarking Interno aplicado al resort Villa del Palmar "Los Cabos" para mejorar el Pre-Check in

Authors: J. I. Mayo Zúñiga; A. J. Hernández Peralta;

Benchmarking Interno aplicado al resort Villa del Palmar "Los Cabos" para mejorar el Pre-Check in

Abstract

El Pre-Check in es un servicio brindado por la cadena de resorts Villa Group que permite al huésped tener su habitación y llaves listas al llegar al resort mediante el llenado de un formulario específico, sin embargo, durante el proceso surgen problemas que imposibilitan el buen funcionamiento de éste, por lo que se diseñó un estudio transversal y descriptivo para la aplicación de la herramienta del Benchmarking interno a tres matrices del Villa Group Resorts con el fin de abordar cuestiones que permitan el análisis y desarrollo de estrategias para mejorar la satisfacción del cliente y lograr una mayor competitividad. Se llegó a la obtención de factores que determinaron el correcto funcionamiento del servicio como el pre-contacto con los huéspedes, mejorar el proceso con el que se atienden a los huéspedes en el lobby, la comunicación entre departamentos y la verificación del funcionamiento del sistema de reservaciones

Keywords

Pre-Check in, Villa Group, Benchmarking Interno, Estrategias

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This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
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This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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