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PENGARUH ALAT PEMBAYARAN MENGGUNAKAN KARTU (APMK) TERHADAP POLA KONSUMSI MASYARAKAT DI KOTA PALEMBANG

Authors: Basri, Hisbullah; Seto, Agung Anggoro;

PENGARUH ALAT PEMBAYARAN MENGGUNAKAN KARTU (APMK) TERHADAP POLA KONSUMSI MASYARAKAT DI KOTA PALEMBANG

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Alat Pembayaran Menggunakan Kartu (APMK) terhadap pola konsumsi masyarakat di Kota Palembang. Metode analisis data menggunakan analisis kuantitatif dengan sumber data menggunakan data primer dan sekunder. Populasi pada penelitian ini adalah seluruh pengguna kartu ATM dan Kredit di kota Palembang, dengan teknik pengambilan sampel yaitu acidental sampling dengan jumlah sampel sebanyak 200 responden. Hasil penelitian menunjukkan bahwa secara parsial terdapat pengaruh yang signifikan antara alat pembayaran menggunakan kartu berupa kartu kredit terhadap pola konsumsi masyarakat di kota Palembang dengan Signifikansi sebesar 0,000, dan tidak terdapat pengaruh yang signifikan antara alat pembayaran menggunakan kartu berupa kartu ATM terhadap pola konsumsi masyarakat di kota Palembang dengan signifikansi sebesar 0,140. Secara bersama-sama kartu ATM dan kartu kredit berpengaruh terhadap pola konsumsi masyarakat di kota Palembang dengan signifikansi sebesar 0,000

Keywords

LDR, Penyaluran Kredit, Banking Ratio

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selected citations
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This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
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