This briefing paper issued by the Committee on Scientific Library Services and Information Systems (AWBI) of the Deutsche Forschungsgemeinschaft (DFG, German Research Foundation) on the subject of data tracking in digital research resources describes options for the digital tracking of research activities. It outlines how academic publishers are becoming data analytics specialists, indicates the consequences for research and its institutions, and identifies the types of data mining that are being used. As such, it primarily serves to present contemporary practices with a view to stimulating discussion so that positions can be adopted regarding the consequences of these practices for the academic community. It is aimed at all stakeholders in the research landscape.