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Swiss Influencer Marketing Report 2020

descriptionPublicationkeyboard_double_arrow_right Article 01 Jan 2020 Switzerland Publisher:Zenodo
Authors: Clegg, Melanie; Hofstetter, Reto;

doi: 10.5281/zenodo.4282836 , 10.5281/zenodo.4282837

Swiss Influencer Marketing Report 2020

Abstract

Langzeitarchivierung durch: Zentral- und Hochschulbibliothek Luzern - zhb:lory_unilu_10_5281_zenodo_4282837 - 2025-07-08

+ ID der Publikation: unilu_49535 + Sprache: Deutsch + Letzte Aktualisierung: 2020-11-20 19:03:50

Kein Abstract vorhanden - no abstract available

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Switzerland
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
views
OpenAIRE UsageCountsViews provided by UsageCounts
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