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Prospects and tools for e–business development in Ukraine

Authors: ZAKREVSKA, L.M.; PENCHUK, G.S.;

Prospects and tools for e–business development in Ukraine

Abstract

The article is devoted to the analysis of prospects of e–business development in Ukraine. The Internet has become a powerful channel for the sale of a variety of goods and services in a crisis. This was due to a coronavirus infection. The Internet has proven to be highly effective as a means of communication with the high potential of the global electronic market. E–business is an indispensable tool for doing business in the face of offline commerce. Business in the global network can be conducted in different ways with the help of: Internet auctions, Internet banking, Internet training, Internet commerce. E– business in quarantine meets the following needs of customers: maximum self–isolation, lack of contact with people and queues in stores, no need to waste your time. The organization of the online store should take place in several stages: opening an online store, website development, advertising and promotion. The owner of the online store must constantly monitor the level of site optimization for search engines. Thematic and technical errors in SEO–optimization should be avoided. It is suggested for beginners who are just choosing to specialize in online shopping, to carefully analyze the market niche. Thanks to the development of e–business, you can expand the range of goods, reduce overhead costs for rent, utilities, purchase of equipment and facilities. Thus, minimize the cost of standard trading activities. For buyers, this will provide a huge selection of goods in one place, the opportunity to purchase at any convenient time. For the successful development of business on the Internet, you must first reduce prices and choose a niche "micromonopoly" of unique trade offers and new products on the market. All products must be certified. E–business is in the development phase.

Keywords

Internet, e–commerce, online sales, online commerce, e–business, Internet business, Internet users

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This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
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influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
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