The article analyzes the experience of Ukraine in the use of social and political crowd-sourcing and crowd-funding. These technologies are studied in the time period of 2013-2016 on the example of their application for the Revolution of Dignity and maintaining the country's defensive capacity in the course of the undeclared hybrid war with Russia. It is emphasized that it is through public initiatives that the vector of the state to its democratization and Euro-Atlantic cooperation has been modified. Social political crowd-sourcing and crowd-funding, unlike their business counterparts are characterized by a high motivational component, they are not intended to gain material benefits. Surely, among the public and political projects there are those that involve certain (usually symbolic) reward, however social (non-cash) practices prevail. In the Ukrainian format the vast majority of crowd-sourcing or crowd-funding socio-political projects imply absence of any material motivational incentives, while intangible reward is widely used, such as a public mention of the donor, etc. Many of the problems of the recent troubled years were solved by the Ukrainians using the two new methods ‒ collective generation of ideas and their co-financing. This short but highly efficient experience requires a further study.