About 5 years ago the first societal demands for Research Data Management (RDM) were heard. Since then, RDM has been a topic of growing interest for Universities and their Library & IT services. Motivations for RDM were, and still are: scientific integrity, improvement of the verification process, research continuity and financial/funding. In the Netherlands, most University Libraries played a major role in RDM awareness amongst researchers. Libraries developed a series of RDM services, and at the same time Libraries have built RDM capacity in their Library staff. At the same time, a national initiative to facilitate cooperation, knowledge sharing and enhancing the development of RDM-policy was launched in the Netherlands, in the form of the National Coordination Point Research Data Management (https://www.surf.nl/en/lcrdm). University libraries are the linking pins in the current working groups of the LCRDM, who work at a national level on topics such as legal aspects and ownership of RDM, financing of RDM, facilities and data infrastructure for RDM, research support and advise and awareness raising/engagement. However, despite the efforts and growing awareness, we still observe a relatively low adoption of RDM by the scientific community. Our presentation is twofold. After an introduction of the national initiative in the Netherlands and a comparison with the national initiatives in the UK and in Germany we want to dive deeper into the issue of how libraries can contribute to a better adoption of RDM by the research communities through improved RDM services, facilitating the findability (and re-use) of data, and communication. Libraries cannot work alone in achieving this. In our presentation we show that collaboration with IT, Legal Services and the Research Community is pre-requisite for a successful RDM adoption, both on a national level and within individual universities. In our presentation we will give some concrete working examples, based on experiences in Wageningen University, especially on how the Library at Wageningen University & Research facilitates the registration of research data, thus making the data findable and citable. RDM services cannot be developed by Libraries only. A close and trusted collaboration with IT services and Legal/policy services is required. RDM demands many types of expertise. We present how to create a collaborative Data Management Support Unit, in which all three services work together. With a single point of entry for the Researcher. Finally: an increased adoption of RDM can only be achieved when we communicate a lot. And not just within the Library community, but with our researchers! The main sender of the message is however, preferably not the Library or the IT services, but the research community spokes persons themselves. To obtain this, we work closely together with the Graduate Schools, who take the lead in the communication.