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This paper reports a study on the implementation of a bio-plastic material (PLA) for disposables at the Lowlands Music Festival. The main aim of the study is to develop a system which motivates Lowlands festival visitors to litter their PLA disposables effectively. In the paper, littering behavior of festival visitors, their norms and values are explored; and several approaches are discussed for creating a motivation for effective littering at Lowlands. Two concepts are created and tested at the festival. One of them is selected and further developed.
Industrial Design Engineering
Design Engineering
behavior change, motivation, biobased materials, PLA
behavior change, motivation, biobased materials, PLA
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