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Article . 2023
License: CC BY
Data sources: Datacite
ZENODO
Article . 2023
License: CC BY
Data sources: Datacite
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Consumer Preferences

Authors: Singh, Jagjit; Ahmed, Dr. Shamim;

Consumer Preferences

Abstract

Consumer preferences play a pivotal role in shaping market dynamics and influencing business strategies. Understanding these preferences is essential for companies to tailor their products and services to meet customer demands effectively. This abstract provides an overview of consumer preferences, highlighting key factors that influence them and their impact on the marketplace. It also emphasizes the importance of market research and data analysis in gaining insights into consumer preferences. Finally, it touches upon the role of technology and changing demographics in shaping consumer preferences in today

Keywords

Market research, Technology, Consumer preferences, Marketing strategies, Data analysis, Market dynamics, Market trends, Consumer behavior, Customer demands, Business strategies, Product customization, Product development, Competitive advantage, Consumer satisfaction., Demographics

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    popularity
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    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
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Powered by OpenAIRE graph
Found an issue? Give us feedback
selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
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