The purpose of this brand book is to guide the EXCALIBUR Consortium in the correct and consistent use of the project’s visual identity, including the EXCALIBUR logo and related branding elements. It serves as a practical reference for all partners, as well as for designers, typographers, printers, and other external professionals involved in the development and production of EXCALIBUR communication and dissemination materials. To preserve the integrity, recognition, and professionalism of the EXCALIBUR brand, all visual identity elements presented in this guide should be applied accurately, consistently, and in accordance with the specifications provided.