Powered by OpenAIRE graph
Found an issue? Give us feedback
image/svg+xml art designer at PLoS, modified by Wikipedia users Nina, Beao, JakobVoss, and AnonMoos Open Access logo, converted into svg, designed by PLoS. This version with transparent background. http://commons.wikimedia.org/wiki/File:Open_Access_logo_PLoS_white.svg art designer at PLoS, modified by Wikipedia users Nina, Beao, JakobVoss, and AnonMoos http://www.plos.org/ ZENODOarrow_drop_down
image/svg+xml art designer at PLoS, modified by Wikipedia users Nina, Beao, JakobVoss, and AnonMoos Open Access logo, converted into svg, designed by PLoS. This version with transparent background. http://commons.wikimedia.org/wiki/File:Open_Access_logo_PLoS_white.svg art designer at PLoS, modified by Wikipedia users Nina, Beao, JakobVoss, and AnonMoos http://www.plos.org/
ZENODO
Article . 2026
License: CC BY
Data sources: ZENODO
ZENODO
Article . 2026
License: CC BY
Data sources: Datacite
ZENODO
Article . 2026
License: CC BY
Data sources: Datacite
versions View all 2 versions
addClaim

Impact Of Digital Literacy An Adoption And Usage Of Mobail Banking Application Amoung Youth In Pune City

Authors: Prof. Rahul Waghmare; Rohini Sanjay Sabale; Drushti Amol Lohat;

Impact Of Digital Literacy An Adoption And Usage Of Mobail Banking Application Amoung Youth In Pune City

Abstract

This study examines the impact of digital literacy on the adoption and usage of mobile banking applications among youth in Pune city. Digital literacy refers to the ability of individuals to use digital devices such as smartphones, the internet, and mobile applications effectively and safely. With the rapid growth of digital technology and online financial services, mobile banking has become an essential part of daily life, especially among young users. The main objective of this research is to understand how digital knowledge influences the awareness, adoption, and usage behavior of mobile banking applications. The study is based on primary data collected from 100 respondents through a structured questionnaire using Google Forms. The respondents include students and working youth aged between 18 and 30 years in Pune city. The findings of the study reveal that most respondents have moderate to high levels of digital literacy, which positively influences their usage of mobile banking applications. Applications such as Google Pay, PhonePe, and Paytm are widely used for activities like money transfer, bill payments, and online shopping. The study also highlights that digital literacy increases user confidence and ease of use, while factors such as security concerns and fear of online fraud still act as barriers for some users.

  • BIP!
    Impact byBIP!
    selected citations
    These citations are derived from selected sources.
    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    0
    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    Average
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    Average
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    Average
Powered by OpenAIRE graph
Found an issue? Give us feedback
selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average