This study examines the impact of time management skills on the academic performance of accounting students at Hung Vuong University in Vietnam. Drawing on time management theory, the research proposes a model including five dimensions: study planning, prioritization, time control, focus and procrastination avoidance, and time balance. Data were collected from a survey of 268 accounting students and analyzed using multiple regression analysis. The results show that all five factors positively affect academic performance. Among them, focus and procrastination avoidance have the strongest influence, followed by prioritization, time control, time balance, and study planning. The findings highlight the importance of developing time management skills to enhance students’ learning effectiveness. Practical implications are proposed for students, lecturers, and universities to support better time management practices in higher education.