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Article . 2004
License: CC BY
Data sources: Datacite
ZENODO
Article . 2004
License: CC BY
Data sources: Datacite
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Challenges and Opportunities for Egypt's SMEs in Adopting E-commerce: A Survey Study

Authors: El-Hefnawy, Ahmed;

Challenges and Opportunities for Egypt's SMEs in Adopting E-commerce: A Survey Study

Abstract

Egypt's small and medium-sized enterprises (SMEs) face significant challenges in adopting e-commerce solutions, which can enhance their market reach, efficiency, and competitiveness. The research employs a quantitative survey approach with a sample size of 250 SME owners across various sectors in Egypt. Data was collected through an online questionnaire designed to assess the level of e-commerce adoption, perceived benefits, and identified obstacles. SMEs in Egypt report high levels of interest in adopting e-commerce (89%), yet they face significant challenges such as limited digital skills among employees (65%) and insufficient infrastructure support (70%). Despite the prevalent interest, Egyptian SMEs struggle with both technological barriers and human resource issues. The findings suggest a need for targeted training programmes and supportive policies to foster e-commerce adoption. Policy makers should prioritise investment in digital literacy initiatives and infrastructure development to support SMEs' e-commerce efforts. Practitioners are advised to leverage government grants and subsidies to alleviate financial constraints.

Keywords

e-commerce, Egypt, SMEs, digitalization, globalization, supply chain, innovation

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
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