
Mazkur tezisda turizm xizmatlari bozorida ekologik marketing strategiyalarini qo‘llash orqali talabnishakllantirish masalalari ilmiy-nazariy va amaliy jihatdan yoritilgan. Global ekologik muammolar, iqlim o‘zgarishi hamdaiste’molchilarning ekologik ongining ortib borishi sharoitida turizm xizmatlariga bo‘lgan talabni shakllantirishda ekologikmarketing yondashuvlarining ahamiyati asoslab berilgan. Tezisda “yashil” turistik xizmatlarni rivojlantirish, ekologiksertifikatlash, raqamli ekomarketing vositalaridan foydalanish hamda iste’molchilarning mas’uliyatli xulq-atvorinirag‘batlantirish mexanizmlari tahlil qilingan
| selected citations These citations are derived from selected sources. This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | 0 | |
| popularity This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network. | Average | |
| influence This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | Average | |
| impulse This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network. | Average |
