
Mazkur maqolada qishloq xo‘jaligi mahsulotlari uchun barqaror brend qiymatini shakllantirishning nazariyva amaliy jihatlari yoritilgan. Tadqiqotda mahsulot sifati, ekologik tozalik, hududiy identifikatsiya, ijtimoiy mas’uliyatva raqamli marketingning brend kapitaliga ta’siri tizimli ravishda tahlil qilingan. Jahon ilmiy yondashuvlari asosidabarqaror brendlash konsepsiyasining agrar sohada qo‘llanish imkoniyatlari ochib berilgan. Shuningdek, barqaror brendqiymatini yaratishning bosqichma-bosqich algoritmik modeli taklif etilgan. Tadqiqot natijalari O‘zbekiston qishloq xo‘jaligimahsulotlarining eksport salohiyatini oshirish va xalqaro bozorlarda raqobatbardosh milliy brendlarni shakllantirishgaxizmat qiladi.
| selected citations These citations are derived from selected sources. This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | 0 | |
| popularity This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network. | Average | |
| influence This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | Average | |
| impulse This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network. | Average |
